There has been no shortage of excitement in the Equitable building. As of Friday, my supervisor has left our organization for a new position, so the past week has been something of a scramble to ensure that nothing will explode this morning. So far, so good.
In the midst of the scramble, I created the inaugural social media strategy for my place of work, all by my lonesome (maybe someday I’ll obtain the clearance to post it to my kraftwerk page). This kind of exercise is of clear mutual benefit for me and the organization; now that it’s done, I’m pleased with what I’ve written — even if I won’t be around to see my words and ideas in action. The process showed me that crafting digital strategy combines the things I’m good at doing (writing lists, conceptualizing, pontificating on the Internet) with the things I really like doing (talking about social media, taking charge of projects, stretching my brain to solve creative problems; also, writing lists). Identifying this intersection of interest and ability seems pretty instrumental to growing up and figuring things out. The job hunt is going as well as it can at this juncture; as I round out the last month here on the 15th floor, I’m eager not to jinx things. So, on track, then.
That’s all my news fit to print.
Internet things that have recently grabbed my attention:
- “Art Boot Camp” will run at Atlanta’s MINT Gallery through July. From what I gather, it’s a month’s worth of thinking about art with artists, without the pre-requisite of an art history major — if you have an interest in the visual arts, it’s a way to expand your horizons and learn about cool things! For free! I’m thinking of registering to get myself out of my summer rut of métro, boulot, dodo … into doing meaningful things that make me think differently (and more creatively).
- Facebook: The Psychology and Creativity of Sharing. It must be nice to attend an awards ceremony over on the ol’ Croisette. So what have I learned from reading the debriefs from Cannes Lions, the “world’s biggest” advertising awards show? According to Facebook’s head of brand design, a lot of what we can take away from the “why” of social sharing is more genuine insight into human behavior and interaction (it is, unsurprisingly, capricious and guided by emotion). “Building stuff around people rather than content offers a better experience … Our research indicates that the theory of ‘influence and influencers’ is false.”
- What does a dog day (literally) feel like? Okay, this is kind of strange but has interesting implications: a camera that “records images according to changes in the animal’s feelings.” I’m really conflicted as to how I feel about this, leaning towards “this kind of technology is too too” over “I’m really interested to find out what my dog is thinking.” In the interest of disclosure, I will note to the reading audience that I created a Horsebook account for my horse during the one summer I lived in New Haven (I regret nothing). Still!
- “Why Spotify Didn’t Exist in the ’80s.”
- “How Chris Mohney Creates the Storyboard of Tumblr.” I’ve gone from using my main Tumblr as more-or-less a dumping ground for cat GIFs and pictures of macarons (yes, I know) to making it more personally edited; in turn, using the platform has become a lot more personally interesting. IDK. LOL. I miss Tumblarity every day.
- I’m always looking for new train commute reading. I found this infographic that details what you should read based on your favorite TV shows. So far, these titles are on my 2012 summer reading list: Middlesex; The Heart is a Lonely Hunter; The Basque History of the World. Open to further recommendations!